Email Marketing
Email that reaches the inbox.
I run ecommerce email for stores in Nepal and worldwide: the welcome, abandoned-cart, and post-purchase flows that quietly earn revenue, plus the campaigns that drive it. All of it built on deliverability, the part most people skip and the reason good email quietly outperforms.
What I do
The flows, the sends, and the tech underneath.
Lifecycle flows
Welcome, abandoned cart, browse abandonment, post-purchase, and win-back. The automated email that earns revenue while you work on the store.
Campaigns and segmentation
Launches and promotions sent to the right segment, not blasted at the whole list. Better lists mean better inbox placement, not just better numbers.
List growth tied to the store
Signup forms and popups that add real, interested subscribers, wired to your store so a new email is worth having, not list padding.
Deliverability
SPF, DKIM, DMARC, list hygiene, and inbox monitoring so your email lands in the inbox. This is the edge most senders never touch, and where email quietly wins or loses.
Platform setup
Klaviyo, Mailchimp, or Shopify Email, connected to your store data so flows fire on real behavior and segments mean something.
Reporting
Opens, clicks, revenue per email, and deliverability, in plain numbers, so you can see what the channel is worth and where it is leaking.
Why deliverability
The part most people skip.
Most email advice is about subject lines and design. None of that matters if the email never reaches the inbox. Authentication, sender reputation, and list hygiene decide whether your campaign lands or quietly dies in spam, and they are invisible until you go looking.
That is where I start with a store: get the technical foundation right so every send after it has a fair shot, then build the flows and campaigns on top.
Common questions
Straight answers, up front.
Which email platform do you use?
Klaviyo, Mailchimp, or Shopify Email, chosen for your store and budget rather than a default. I connect it to your store data so flows and segments actually use what customers do.
What is the difference between deliverability and marketing?
Deliverability is whether your email reaches the inbox at all; marketing is what it says once it gets there. Most senders lose money on the first without realizing it. I handle both, and I start with deliverability because a great campaign in the spam folder earns nothing.
Do you write the emails or just set up the tech?
Both. I build the flows and campaigns, write the copy, and handle the technical setup and deliverability behind them, so it is one job rather than three handoffs.
How do you keep emails out of spam?
Proper authentication with SPF, DKIM, and DMARC, clean list hygiene, a warmed sending reputation, and ongoing inbox monitoring. It is unglamorous work, and it is the difference between a campaign that lands and one that quietly dies in spam.
Do you work with stores outside Nepal?
Yes. Email work is fully remote, and the approach is the same anywhere. I run calls to fit teams in other time zones.
Need the store itself first? That is ecommerce website development. Or see all services.
Tell me what your store needs to grow.
One short call is enough to know whether we should work together.